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We publish romance in all genres through the HerStory Books imprint. Please visit the site for our latest titles, free newsletters and more: HerStory Books

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Romance Rules Even In A Recession

Fiction 1 Comment

In the article “Recession Fuels Readers’ Escapist Urges” in The New York Times, it states that eHarlequin.com sales were up over 32% in the last three months of 2008, and still growing in the first three months of 2009!

Some highlights of the article include:

  • Bookscan tracked a 2.4 percent rise in romance sales compared with a slight decline in sales of general adult fiction for the same period.
  • Romance readers are considered among the most loyal fans, sticking to a series or an author once they have grown attached to one.
  • Romance readers have always tended to buy in much higher volumes than people who read other genres like literary fiction.
  • Romance novels have also captured a larger proportion of the electronic book market than other categories.

You can read the full article here: http://www.nytimes.com/2009/04/08/books/08roma.html?_r=1

Better still, you can keep this trend growing by indulging in your favorite romances at HerStory Books

Get 10% off ePrices at eHarlequin.com’s eBook Store


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