The holidays are coming, and with them the chance for businesses to make real money online. While we may despair of the crass commercialism associated with Christmas and the other end of year holidays, the truth is that people shop for gifts, and for things they really need. This is therefore a great opportunity to cash in on this trend by planning your holiday marketing initiatives carefully.
The dates will be different every year for some key marketing dates based on the fact that some of the holidays celebrated are moveable feasts, and Christmas lands on a different day of the week every year, meaning you need to know absolute last shipping dates for things to get there in time, and more.
Planning ahead is the key to success. One thing is for sure, the holiday shopping season is just too important to leave to chance. If you don’t have a lot of traffic, you need it back, FAST. If you want people to shop with YOU, not your competition, you need to come up with eye-catching sales that will turn browsers into buyers. It’s easy once you learn how.
FURTHER READING
Successful Shopping Season Sales