HubPages is a content distribution website where anyone can sign up, create content and publish it. The goal of the website is to have its users create extremely valuable content that is accessible to everyone on the Internet.
Publishing your content on HubPages is often better than publishing it on your own domain because HubPages has an extremely high page rank and is very well regarded by Google. In other words, content published on HubPages is much more likely to rank in Google than content published on your own website.
Interact with Your Readers
Try to establish yourself as an expert in whatever market you are trying to target.
One of the biggest benefits of HubPages is its active community element. If you produce good content, people are going to come to your HubPage and comment and ask questions. Respond to those questions. Don’t just put up pieces of content and let them sit there.
Build relationships with your readers. Those relationships can often turn into other business opportunities — clients, guest blogging opportunities, joint venture partnerships, and so on.
Aim to Raise Your Profile Score
Your profile score is determined by HubPages and is essentially a ranking of how high HubPages thinks the quality of your content is. If you have a profile score of 75 or higher, all your links in all of your HubPages will become DoFollow links.
Before you get to 75, any links from your HubPages with a score of 40 or below will have NoFollow links. In other words, your links won’t count in the eyes of Google unless your content actually gets scored highly.
To get your profile score above 75, produce a lot of original, high-quality content. As more and more people find your content useful, your content will get a higher and higher ranking. Do it consistently and in a short amount of time you will have a HubPage score above of 75.
Use Social Media
HubPages makes it very easy to use social media to promote your content. Each piece of content will by default have Reddit, Digg, StumbleUpon, Facebook and Twitter buttons.
Use your own social media accounts to promote your content. If you are active on Reddit and have a high karma account, then post it from your own account to help give your HubPages a boost. In time, you won’t need to do this as your readers will do it for you, but in the beginning, this can really help give your HubPages a leg up.
Promoting your small business using HubPages is a matter of building a strong audience on HubPages by interacting with your readers, as well as by getting search engine traffic. Make sure you are getting credit for your HubPages work by getting your profile score to 75 or higher.