Discover the key similarities and differences between Google and Bing PPC programs, and why you need to start using Bing.
Tag: adwords
Are Banner Ads for traffic generation really dead?
Banner ads are dead, right? Wrong! In fact, banner ads are often where the “big players” graduate to once they have tested an ad to the limit and want to get even more conversions. In this […]
How to Create an Ad Campaign in AdWords Editor: An Illustrated Guide
by Carolyn Stone and Erin Kennedy Google AdWords is the most successful online ad networks on the Internet today. Millions of businesses have successfully used AdWords to drive traffic to their site in order to […]
Google Advertising Explained
< ![endif]–> Google has two advertising programs: Adsense: for people who have a site, and wish to show ads on it in order to make money. Adwords: for people who wish to drive traffic to […]