Designing Customer Surveys that Work

Customer surveys are a powerful way to get into the minds of your customers and really figure out what they want and what makes them tick. It can give you information on how you’re doing […]

How to Design Websites that Really Sell

Designing a website can prove to be a challenge, especially if you are unsure what to include on your website. These days, customers are looking for more usability and less decoration – simple is better. […]

Kitchen Table Business Ideas

It is almost a gift to be a stay-at-home parent. If you find that you have time on your hands, however, there are plenty of ways you can earn a part-time income at your kitchen […]

Why Honesty and Good Business Ethics Pay Off When Running Your New Small Business

Honesty in business is important. In the small business world, news quickly gets around about business owners who value their customers and conduct themselves in an ethical way ñ the same holds true for businesses […]

How to Repurpose Your Content

Recycling, reusing and repurposing  your content makes good business sense. It’s a good way to squeeze out as much value as possible from your current content. And repurposing also helps your customers by providing fantastic […]

Simple rules to start you up on the Internet Part 2

Don’t use too many text colors As with the background and design of a site, text color should be kept simple. At most use three colors within your site, preferably two – one for the […]

Does Size Really Matter?

… and the age old answer comes back… it all depends how you use it! If you are a little guy… and we are talking about business here, your communication will never be the same […]

Becoming a Mystery Shopper: Myth or Real Opportunity?

I had a dream that I was shopping and getting paid for it! No wait…it wasn’t a dream! I actually do this for a living! So you are thinking about being a mystery shopper? Many […]

Starting Up Your Effective New Marketing Campaign 6

Starting Up Your Effective New Marketing Campaign 6 One other way to get the most bang for your buck is to ask your practice audience you are performing your business presentations in front of if […]

What is Email Marketing?

Email marketing is sending email messages, either editorial in nature (informational), or overtly promotional, about your product or service, to customers who have given you their email address (LEAD) and have ‘opted-in to your list.