What is a Crawler?

< ![endif]–> A crawler (also called a spider) is a program that searches the Internet and locates new public resources. These resources can include web documents and other types of files. Crawlers report their finds to an Internet database (called indexing). Each search engine has its own crawler program that crawls the Internet for new

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What is Copywriting?

< ![endif]–>The process of writing words to promote a business, person, opinion or idea. Copywriting can include plain text messages and a variety of other online media. The main purpose of copywriting is to persuade the reader to act in some way, whether by buying a product (sales), signing up for an e-course (lead generation)

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What are SERPs?

< ![endif]–> What are SERPs? Search Engine Results Pages The links that the search engine delivers when you type in a query, for example American Cocker Spaniel. The whole goal of SEO is to get to the top of the SERPs. SERPs will also frequently have ads on them, on the tops and right hand

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