How to Start Using Tumblr to Market Your Business Online: Basics for Beginners Tumblr™ is among the top 10 social networks in the world and one of the top 50 websites globally. Tumblr allows you to create content that is part blog, part social media, part multimedia, and all fun. With over 420 million users
FREE TODAY ON AMAZON: How to Use HostGator and Its CPanel to Create Your New Website Having a professional-looking website is essential for almost every type of business in order to showcase all of your products and services, but many small business owners have little experience with creating a website and even less cash to spare
by Joan Mullally, Thomas Michaels and Martin Warner The recent changes to the layout of pages in Facebook have presented a challenge to online marketers in recent months, with users reporting a 53 percent reduction in traffic now that the Timeline layout has been adopted. If you have been trying to get your traffic back
Your product’s features, no matter how revolutionary, are not what will sell your product. Features are simply facts. They carry no emotional weight. If you want to sell your product, you have to translate those features into benefits. Benefits are features, translated into “what’s in it for me” statements. Instead of telling your customer what
by Thomas Michaels and Evelyn Trimborn Facebook’s Advertising network is rapidly becoming one of the most popular Pay-Per-Click (PPC) solutions for online business owners. Ever since it was launched in 2006, it has changed and grown, and this new illustrated guide offers step-by-step instructions on how to set up your first campaign, and how to
by Carolyn Stone and Erin Kennedy Google AdWords is the most successful online ad networks on the Internet today. Millions of businesses have successfully used AdWords to drive traffic to their site in order to generate leads and create sales through Pay Per Click (PPC) advertising. Many people use the Google AdWords interface directly to
If you are just starting out in business, learn how to work remotely from anywhere with your iPhone or iPad thanks to these 4 handy apps.