How to Raise Your Professional Profile Online

How to Raise Your Professional Profile Online

How to Create an Integrated Marketing Plan for Your Small Business

by Joan Mullally and Evelyn Trimborn Marketing has never been easy, but an integrated marketing plan for your business becomes more difficult almost every day due to new websites and technologies being launched so frequently […]

Understanding Page Caching

Page caching is a technique of speeding up your load times. In addition, it will reduce the processing load on your server, as well as help with your search engine rankings. Below are the different […]

THE BASICS OF PPC 1

PPC stands for Pay Per Click – a popular advertising technique on the Internet. It is found on websites, advertising networks, and especially on search engines. You pay when a prospective customer clicks on the […]

PPC: Pay Per Click, and how to market on the search engines 3

Possible drawbacks of PPC marketing Despite the obvious advantages of PPC marketing, there are possible drawbacks that can cancel out its benefits. One of the most common problems associated with PPC marketing is the inexperience […]

PPC BASICS 2

PC advertising is usually done with the following standard procedures: 1. Setting up an account and/or deposit funds. 2. Creating a keyword list. 3. Choosing (and setting up) an account with a PPC search engine. […]

PPC BASICS 1

PPC stands for Pay Per Click – a popular advertising technique on the Internet. It is found on websites, advertising networks, and especially on search engines. You pay when a prospective customer clicks on the […]

SEO Guide Part 2- What is SEO?

SEO Guide Part 2- What is SEO? Search engine marketing and promotion companies, will look at the plan for your site and make recommendations to increase your search engine ranking and website traffic. If you […]

SEO Guide Part 5 – What is SEO?

Why take the time and trouble over SEO? Because a search engine is the most effective tool that can bring a prospective customer to your company’s website. Particularly  if you work with Google and Yahoo. […]