What is a Bricks and mortar business?

What is a Bricks and mortar business?

The name for traditional retail businesses with actual buildings. The terms is used in contrast to dot com businesses, which exist mainly online.

More and more bricks and mortar stores have come to realize that an internet presence in the form of a website or blog or both is an essential marketing tool for their business, selling for them 24/7, 365, to potential customers all over the world.

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Author: jm

Joan Mullally has been doing business online for more than 20 years and is a pioneer in the fields of online publishing, marketing, and ecommerce. She is the author of more than 200 guides and courses designed to help beginner and intermediate marketers make the most of the opportunities the Internet offers for running a successful business. A student and later teacher trainee of Frank McCourt’s, she has always appreciated the power of the word, and has used her knowledge for successful SEO and PPC campaigns, and powerful marketing copy. One computer science class at NYU was enough to spark her fascination with all things digital. In her spare time, she works with adult literacy, animal fostering and rescue, and teaching computer skills to women.