Worldwide, a study of workers in 19 countries shows that only 21 percent of workers are “engaged” in their work. The study by Towers Perrin, a consulting firm, indicates that workers in the U.S. rank fourth in levels of emotional connection with their company at 29 percent. The leaders were Mexico with 54 percent, Brazil with 37 percent, and India at 36 percent.
In addition to that 29 percent in the U.S., another 43 percent were classed as “enrolled” or on their way to becoming engaged in their work.
While focusing on customers was a key driver of engagement, being aware of what they need to do to add value and being willing to do it were big factors in job satisfaction.
Salary was actually less of a factors than was the feeling that the company was interested in their well-being.
Other factors affecting emotional engagement included:
- the opportunity to improve skills
- career advancement opportunities
- having challenging work assignments
- having input into department decisions
A good relationship with the boss was important, as was working for an organization that solved customer problems and was socially responsible.
So if you feel disaffected with your current position, perhaps it’s time to start thinking more seriously about starting up your own online business. It will certainly lead to a lot of advancement, challenges, and decisions!