Just because you are a small business, even a sole proprietor, does not mean you have to think small. And thanks to the wonders of the Internet, technology, and some strategic planning, you do not […]
Category: Business Matters
Discover a range of books and articles designed to help you run your small business successfully.
What does your online profile say about your business?
Have you Googled yourself lately? What do you see? If the items coming up at the top of the pages of the largest search engine in the world are not that impressive, or not even […]
10 iPhone Apps to Boost Your Online Business Productivity
by Andrew P. Simon and Thomas Michaels There are hundreds of thousands of iPhone apps. How can you tell which ones can help you boost your business productivity and work more efficiently? The authors guide […]
How to Use Technology to Grow Your Online Business
***Get Top Technology Tips to Grow Your Business, and Profits*** For many modern business owners, the accelerated rate of change and growth in relation to existing and new technologies can be bewildering. With so many […]
Path to More Profits: 25 Ways to Boost Your Bottom Line Today
In the current economy of early 2012, the path to profitability can seem to be a long uphill struggle. As a business owner, you need to decide what you want to achieve, and take steps […]
Five Copywriting Principles for Creating Massive Motivation
One way to look at copywriting is as the art of creating motivation using the written word. The written word carries profound power to persuade. How do you use this powerful tool to create motivation? […]
Technology Hiring Strategies
TECHNOLOGY HIRING STRATEGIES: SPECIALIST VERSUS GENERALIST Who Is Doing The Bulk Of The Work In Your Organization? Technology hiring strategies tend to favor the candidate who possesses an alphabet-soup of degrees, programming languages, and software. […]
How to Set Up Your Own LLC
Limited Liability Companies (LLCs) have become more and more popular over the years for several reasons. The main advantages are that there is no double taxation because the profits are only taxed as income and […]
How to Brand Your Online Business
Branding is a powerful message which conveys the entire essence of a company through a single logo, symbol, slogan or even musical jingle. Branding is an instant link and connection with your audience, to help […]
40 Ways to Use QR Codes For Mobile Marketing
***WARNING*** Download this guide ONLY if you want to super-charge your marketing to mobile device owners using the power of QR codes. Quick Response, or QR Codes, are one of THE hottest ways to market […]
How to Understand Your Customers Better, For More Profits
Don’t make the mistake of thinking you understand your customers or know what they want before you ask. Many of the world’s most successful companies get it wrong because they fail to ask. When Oreo […]
How to Make Your Business Operations “Green”
Going green is good for the environment, and in most cases it is also good for your budget. In fact, establishing a few green or environmentally-friendly business habits can increase your income and your bottom […]