YouTube Spotlight

YouTube Spotlight

Google is the largest search engine in the world, and growing all the time. It also owns YouTube, the #1 video sharing site in the world.

Both of these sites give you the opportunity to make your business shine, but you need to play the game correctly. It is easier than you think in some ways. The trouble is they have a ‘secret sauce’ for ranking well, their algorithm, or formula.

Fortunately, we know a good deal about how Google works in general, and YouTube and video marketing works in particular. If you’ve been struggling to get free traffic, and rank well on the search engines in relation to your niche, now might be the right time to learn more about YouTube and video marketing as part of your overall marketing strategy.

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