How to Create a Digital Information Product: A Step-By-Step Guide
Information is all around us, but especially on the Internet. Authority websites and blogs are one of the best ways for you to become known in your industry or area of expertise, developing a group of loyal followers all interested in what you have to offer.
Information product sales are skyrocketing as people want to learn a variety of skills to improve their career, make them more competitive in their industry, or how to do a particular task better, smarter and more effectively.
If you are constantly being asked for your advice, opinions, guidance or instructions, then it is time to make the most of your expertise and create your own information product to sell online.
In this step-by-step guide, top online marketers Joan Mullally and Evelyn Trimborn teach you what you need to know about creating your own information product that you can sell online in order to create a continuous stream of income for your new information marketing business. You will also learn how to use your information product to help enhance your career and prestige in your industry.
If you are ready to transform what you excel at into your own profitable product, you will learn:
+ Why a digital information business is so easy to set up and yet so profitable
+ How to start creating your own digital information product
+ How to create a professional-looking website and start promoting it in less than a week
+ The easiest ways to start accepting credit card payments online
+ Rapid ways to create and sell great digital information products in your area of expertise.
You will also discover:
+ How to write a winning sales letter
+ The essential elements of a highly successful sales landing page
+ The top tactics for marketing your new information product online
+ A checklist on how to launch your information product successfully
and much more.
If you are eager to start your own business but do not have a lot of time or start-up capital, consider creating a digital information product that can help get you started on the road to more income, prestige and profits through following the action steps in this guide.
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Word count=24,625 words
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TABLE OF CONTENTS
WHAT’S IN THIS GUIDE
INTRODUCTION
CHAPTER 1: WHY A DIGITAL BUSINESS?
CHAPTER 2: GETTING STARTED WITH YOUR DIGITAL INFORMATION PRODUCT CREATION
CHAPTER 3: CREATING YOUR PRODUCT
CHAPTER 4: MARKETING YOUR BUSINESS THROUGH CONTENT
CHAPTER 5: CREATING YOUR EBOOK
CHAPTER 6: CREATING LINKS AND BUY BUTTONS AND PROCESSING PAYMENTS
CHAPTER 7: CREATING YOUR SALES LETTER
CHAPTER 8: CREATING A HIGHLY CONVERTING SALES LANDING PAGE
CHAPTER 9: LAUNCHING AND MARKETING YOUR PRODUCT
CONCLUSION
APPENDIX: WORDPRESS CUSTOMIZATION HINTS AND TIPS
FURTHER READING
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About the Author
Joan Mullally has worked in online marketing for more than 20 years and is the author of more than 100 business and marketing guides designed to help readers learn the skills they need to succeed.
A former student of Pulitzer-Prize winning author Frank McCourt (Angela’s Ashes), and his teacher in training, she taught English language and literature for 20 years, until she decided she could help many more people by teaching online.
