Freelancing Your Skills and Experience

As an employee you are subject to work for someone else, but if you want to go out on your own, how can you do that and survive? Many have gained skills through working for others and then decided that they can do just as good a job if they ran their own business, but it take a lot of courage.

Ways to Get Established

* Have a plan – If you are going to be your own boss, you need a plan of action. Know your target market and how to reach them. This might include starting a website, creating a marketing plan and saving some money to be able to pursue your business venture. Without a definite direction to begin with, you could be setting yourself up for disaster.

* Talk to your boss – If you are going to be starting a business similar to the one you currently work in, give your employer the courtesy of hearing it from you. Assure them that you are not trying to hurt them or steal their clients, but you want to try your hand at a business of your own. Even ask them for advice, and they may be willing to endorse you or recommend a few friends who are looking for someone who performs services that you would be perfect for.

* Have an emergency fund – If you are leaving a job to start a business, there will be a cut in pay until you get going. Creating an emergency fund ensures that you bills can be paid while you pursue your endeavor. Also have money to devote to business start-up costs if applicable.

* Investigate online job sites – Let’s use freelance writing as an example. Sites such as Elance offer work for writers, computer software creators and other creative professions. You may have experience with others, but not working on your own for yourself. You may have to start at a low hourly rate, but that will change as you build reputation and writing credits.

* Network with clients – After you have done work for someone, keep in touch with them. Send them emails about new services you are offering. Staying in touch is good customer service.

* Join niche forums and blogs – Follow what others in your field are doing, but don’t just read the blog, participate in discussions. This is how you can make useful connections with others to find opportunities to grow your business.

* Offer a free sample – For new clients who aren’t too sure about you, offer a discount or free sample of your work for them to scrutinize. If they like what you have done, they may hire you. It is a gamble, but one that is backed by your skills.

Freelancing your skills and experience is not easy. It takes dedication and a good plan to get started.

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Author: jm

Joan Mullally has been doing business online for more than 20 years and is a pioneer in the fields of online publishing, marketing, and ecommerce. She is the author of more than 200 guides and courses designed to help beginner and intermediate marketers make the most of the opportunities the Internet offers for running a successful business. A student and later teacher trainee of Frank McCourt’s, she has always appreciated the power of the word, and has used her knowledge for successful SEO and PPC campaigns, and powerful marketing copy. One computer science class at NYU was enough to spark her fascination with all things digital. In her spare time, she works with adult literacy, animal fostering and rescue, and teaching computer skills to women.