As an online business owner, you have many hats to wear, including that of writer. Your customers and other visitors look to you to provide fresh, up-to-date content at your site or blog on a regular basis. But with all of your other responsibilities, it can be a full-time job just to handle the writing portion.
Another reason to why content creation is so important but can be such a hassle is article marketing. Establishing yourself as an expert in your field can increase your sales and the trust of your customers, but you need to create even more content for the article directories you wish to market you business on.
If content creation is starting to become a headache, there are a couple of shortcuts you can take to get more content quickly. One would be to buy Private Label Rights products, already written articles you buy a license to. There are different kinds of licenses, but in most cases you will be allowed to not only put your name on them, but to edit them as needed.
If you rewrite them, they will be original, so they will not get a duplicate content penalty from Google. There are a number of reputable sites online, such as Simply PLR. Buy content related to the niche you are working in, download it, edit it as needed, and publish on your site or blog. Use it as an article for a directory, or a guest blog post. Turn it into a checklist, set of FAQs, a quiz, and more. The goal will be to provide content your site visitor and people in your niche will love, and engage with, while creating a range of content from the same PLR all at the same time.
This might be a bit difficult to do if you are pressed for time. In some cases, it can take as long to edit the PLR as it would be to write it from scratch. If this is the case for you, then stretch the value of the PLR you buy while saving time by using content spinning software.
Content Professor is a handy tool that has a free as well as paid level of service. Content Professor is compatible with both Mac and Windows based PC systems. It can produce hundreds and hundreds of new and unique articles in less time than it will take you to write them. The articles will be optimized for search engines using the keywords you put in. You can also detect any duplicates that will get you penalized by search engine algorithms. It takes a little while to get the hang of the interface, but once you do, you should be able to create more articles in a day than you have in a month by using PLR and content spinning together.
A third choice is to outsource your content to a freelance writer. This will be the most expensive method of getting more content, and also the slowest, so it is really only an ideal solution if you have very specific custom content you require for your niche and do not mind waiting for it. In most cases, the content will need to be very high quality and you might only wish to use it as paid content because you do not want to spend money in your business like this without having a clear path to profit for it and a rapid return on your investment. Remember, starting a business online is EASY. STAYING in business can be the hard part without great content, and if you are not very frugal and able to plan ahead.
It is also hard to stay in business unless you have a lot of traffic clicking on affiliate links at your site, OR, unless you have your own products and services to sell in order to keep all of the profits yourself instead of just earning an affiliate commission.
If you are on a tight budget, try spinning your articles at Content Professor and if that still isn’t enough, buy a couple of cost effective PLR packs and spin them too. Use these shortcuts and you will soon see your efforts start to add up as your website or blog fills with content, and you have a nice collection of articles to use for marketing purposes at the article marketing directories.
FURTHER READING
Quick Content Creation Using PLR
How to Make Money from Private Label Rights Products
