As a business owner looking to earn more income, one of the easiest ways to do this to increase your ROI, your Return On Investment. To put it simply, the more you can earn in […]
3 Easy Ways to Increase Your ROI
Tag: ROI
Facebook Timeline Marketing 101: How to Use the New Facebook Timeline to Market Your Business
by Joan Mullally, Thomas Michaels and Martin Warner The recent changes to the layout of pages in Facebook have presented a challenge to online marketers in recent months, with users reporting a 53 percent reduction […]
Getting Your Business Ready for the Mobile Revolution: Why You Need to Make Your Content Mobile-Friendly NOW
by Joan Mullally and Andrew P. Simon The mobile revolution is already here, and gaining momentum. Mobile phones, Smartphones, tablet computers, notebooks, netbooks, mobile devices are all around us, and mobile device users are always […]
How to Invest Like Warren Buffett
Learn some of the best ways to invest wisely, even in the current economy.
Are You Ready to Go Global in Your Business?
Is your business ready for the mobile revolution? If it is, it’s time to start thinking more about going global.
Are You Ready to Go Mobile in Your Business?
Are You Ready to Go Mobile in Your Business? If not, now is the time to start thinking about it seriously.
How to Profit from Your Mobile Website
by Joan Mullally and Andrew P. Simon Mobile-friendly websites can be a unique money-making opportunity if you use them in your business to create all-new streams of revenue by taking advantage of what makes mobile […]
Mobile Marketing Minefields: 10 Main Mobile Marketing Mistakes and How to Avoid Them
by Andrew P. Simon and Joan Mullally ***Is YOUR website mobile ready?*** While over 70% of mobile phone users are now looking up information their handy little devices, recent studies show that less than 25% […]
How to Use the Internet to Save Money
by Evelyn Trimborn Evelyn Trimborn is a freelance journalist on a wide variety of how-to subjects and is a popular contributor to blogs on small business and Internet marketing topics. In this handy guide, the […]
How to Monetize B2B Blogs
Making money from a business-to-business blog is different than making money from a consumer blog. A B2B blog generally means you’ll have somewhat less traffic than a more generic blog, but each visitor can potentially […]
Calculating ROI on an Email Marketing Campaign
A useful tool for calculating ROI on your marketing campaigns.
What is Email Marketing?
Email marketing is sending email messages, either editorial in nature (informational), or overtly promotional, about your product or service, to customers who have given you their email address (LEAD) and have ‘opted-in to your list.